Marketing Jedi mind tricks How many decisions do you make each day? 100? 1,000? Psychologists tell us that we make between 100,000 and 200,000 decisions each day – most of them without thinking about them. How do we manage to do this? We apply rules to our decision making process. Many of these rules are […]
Email Marketing – Hints and Tips on What and What Not to do General e-marketing recommendations Use good data. Only rent or buy email addresses that have a verifiable opt-in status. Response rates are generally 10 times greater using good opt-in data. Keep the message simple. Email should be seen as a means to an […]
Securing data on your PC This morning I spoke at a 4networking meeting in Leicester about securing data on your PC. This post expands on that a bit and includes links to relevant websites to flesh it out a bit. Over recent years we’ve heard of people (mostly government!) leaving laptops on trains, in taxis […]
Top Ten Reasons To Use Cloud Backup Ease of use – the simple set and forget features of the software mean that you simply choose what you want backed up and when. On demand or on a set schedule your data is automatically sent to our two data centres Cost – full data protection for […]
Backup Strategies Paul Taylor, in the Financial Times, 26th October 2007, stated “It’s never too early to call for back-up”, a sentiment that we, at Network Midlands, heartily support. If you are not protecting your business critical data in a timely and appropriate way, you are running the risk of losing your entire business should […]